Client Consultation & Intake Forms for Makeup Artists

A client arrives for a booking you pictured one way and she pictured another. She has an allergy she forgot to mention, a reference photo she never sent, and forty minutes that suddenly feel tight. A makeup artist consultation form catches all of that before the day, so you walk in already knowing what she wants and what to avoid.

The intake form is one of those quiet professional habits that does far more than it looks like it should. It is a few questions answered in advance, and in return your bookings stop holding surprises. You prep the right products, you flag the allergy, and you start the appointment already on the same page.

This guide covers why a consultation form matters, exactly what to include, and how to use it so it actually saves you time.

form that catches allergies, expectations and timing before the day

surprises in the chair when the details came in advance

questions that prevent almost every booking-day problem

Why a consultation form matters

Without a form, every detail rides on memory and a few rushed messages. The look gets assumed rather than agreed, allergies surface in the chair, and timing only becomes real on the day. Any one of those can turn a smooth booking into a stressful one, and the photos carry the result.

A short intake form moves all of that to before the appointment, where you have time to act on it. It also makes you look exactly as organised as you are, which is part of why clients trust you with the bookings that matter most.

"The form does the remembering, so the appointment can be about the work."

What to include in a makeup artist intake form

You do not need a long questionnaire. A handful of well-chosen questions covers almost everything that affects a booking.

Contact details and the booking date
The service and the look they want, with reference photos
Skin type and any sensitivities
Allergies and past product reactions
Whether a patch test is needed, for lashes or tints
Event timing and the getting-ready schedule
How they found you, which quietly helps your marketing

That client questionnaire is enough to walk into the booking prepared. Anything more is a bonus, not a requirement, and a short form is one people actually finish.

How to use the form so it actually helps

A form only earns its place if it reaches the client in time and you act on what comes back. Four habits make that happen.

Send it when the booking is confirmed

Pair it with the deposit or contract, so it arrives while the client is engaged and you have time to read it well before the day.

Make it quick from a phone

Most clients fill it in on their phone in a spare minute. The shorter and clearer it is, the more of them complete it without a reminder.

Read it and prep accordingly

Check the answers before the day, pack for the look they asked for, and flag anything like an allergy or a patch test that needs handling in advance.

Keep it with the client's record

Save the answers against the client, so next time you already know their skin, their allergies and the looks they love, without asking again.

Consultation tips for the day

The form does the facts. The consultation, even a two-minute one at the start of the booking, does the rest. Confirm the look against the reference, check how she is feeling, and gently manage expectations where the request and the time do not quite match. A client who feels heard at the start trusts the result at the end.

How Artisée handles intake for you

With Artisée, the intake details come in alongside the booking, so the look, the skin notes and any allergies are captured before the appointment without a separate app. Everything is saved to the client’s record, which means the form is not a one-off. It becomes a history you can read at a glance.

The next time that client books, you are not starting from scratch. You already know what they had, what they liked and what to avoid, so each booking feels personal and prepared from the first message.

Frequently asked questions

What should a makeup artist consultation form include?

The look the client wants with reference photos, their skin type, any allergies or sensitivities, whether a patch test is needed, the event timing, and how they found you. Those few questions catch almost everything that derails a booking, and they let you prep the right products before the day rather than improvising in the chair.

When should I send the intake form?

Send it as soon as the booking is confirmed, alongside the deposit or contract, so the details arrive while the client is engaged. That gives you time to read it, ask any follow-up, and prepare. A form sent the night before often comes back too late to be useful.

Do I need a consultation for every booking?

A full sit-down consultation is not always needed, but a short intake form is worth it for almost every booking. It is where allergies, expectations and timing get confirmed in writing. For bridal and big events, a proper consultation or trial on top of the form is well worth the time.

What is the difference between a consultation and an intake form?

The intake form is the written questionnaire a client fills in before the booking. The consultation is the conversation, in person or on a call, where you talk through the look. The form gathers the facts, the consultation reads the person. Most artists use the form to make the consultation faster and sharper.